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Maserati Logo History
Maserati Logo The trident is one of the most iconic symbols in the world of luxury automobiles. And it has been for almost a century. Since its introduction, the trident has appeared on every single race or road car in Maserati's history. Originally drawn by Mario Maserati, the trident has remained a constant throughout the evolution of the brand and its style - underscoring the exclusive status of cars and their identity as masterpieces of elegance, luxury and sporting performance. Today, it is proudly emblazoned on Maserati's logo headquarters, which has been a Modena landmark for nearly eighty years. Maserati has chosen to embody this dual spirit, which creates an inherent and fascinating tension: on the one hand, elegance, refinement and craftsmanship; on the other, a rebellious spirit, the hunger for performance and the need for adventure.